If you want to create an explainer video to improve sales or just better your customers’ experience, there is a plethora of online tools to make the task easier.
You needn’t invest tens of thousands of dollars building a professional TV recording studio. In fact, you can make quality, informative videos with your smartphone, tablet or even your desktop.
If you don’t want to record your own smiling face, you can use screen capture tools – in either free or paid versions. These softwares record what you are doing on your video screen. If you are showing someone how to use a virtual product or perform some other type of online process, the screen capture video tutorial method is perfect for the job.
Usually, all that’s required is to download the software to your smartphone, tablet, laptop or desktop PC. When you tap the “start” button the recording begins. Until you stop the recording. Anything you do on your screen in the interim is recorded. This makes it easy to record a “do this, now do this, then click this, etc.” tutorial explaining a process. Here are 3 of the top screen capture tools that are easy to use, free, and newbie-friendly.
This is probably the best-known of the free screen capture utilities. It was developed by Techsmith, the creators of Camtasia Studio and Snagit. After a simple download, Jing is ready to use. With just two clicks you start recording videos and snapping screenshots in real time. You can share directly to Twitter, Flickr, and Facebook. Since it records your audio simultaneously with your screen capture, you don’t have to learn the difficult task of synching video and audio files.
Like Jing, ScreenCast-O-Matic offers free and paid versions. Considering the Pro Version is just $18 per year and offers upgrades like longer recording, a video editor, scripted recordings and stock music, the inexpensive upgrade is pretty tempting. With the free version, you can record videos up to 15 minutes in length and capture what is happening on your screen, as well as any webinars you host. YouTube publishing in HD is included in the free version.
Appropriately named, this free screen capture and video creation service from DVD Video Soft is perfect for making tutorial videos. You can instantly publish to YouTube, or directly to social media sites like Facebook. You can add audio through a microphone, or add a music file from your computer or smartphone.