A lot of Baby Boomers begin their online careers out of necessity. Perhaps they lost their position through no fault of their own or had to retire on savings that are inadequate for today’s outlandish cost of living. Many others have discovered that retirement isn’t quite the good life they’d been led to believe.
There are plenty of challenges to building a business on the Web that are over the heads of some Baby Boomers. One problem is that many boomers don’t know or understand the intricacies of computer technology. While this isn’t as true as it used to be, many may flounder or become discouraged as they try to learn.