A Beginner’s Guide to Facebook Marketing

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Probably one of the biggest innovations on the Web in recent years is Facebook. It’s easily the largest social media site with more than two billion users around the world. A large number of those users log in daily. Is it any wonder that numerous brands take advantage of Facebook to expose and market their products and services.

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The most significant thing about Facebook marketing is the accessibility and easy gathering of information. You can search for your target market by filtering by demographics, interests or even their geographical location. This offers the opportunity for start-up businesses and budding entrepreneurs to easily promote their products.

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You Can Easily Boost Your Social Media Shares

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No doubt, social media is a cheap and easy way to get your products or services out there, while building your brand.

Gone are the days when a small business had to have a monstrous advertising budget for the newspaper, the Yellow Pages, leaflets, and radio. Now, an article or video posted to your Facebook or Pinterest page provides almost everything you need. Online is the future, so make it your present.

The key to all of this online success is the number of shares a post gets. Large companies with a large following may get hundreds of thousands of shares and comments, others aren’t always so lucky.

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